Case Studies


BiodiversityLinks Web Portal

To conserve globally important biodiversity, USAID works to protect and conserve terrestrial and marine ecosystems, invests in priority places to support people and nature, and combats conservation crime. USAID also collaborates and engages with other sectors to improve natural resource governance, promote health and equality of local communities, and apply technology and learning to enhance development practice.

Learn how Ferguson Lynch supports the USAID Biodiversity Team in their efforts

Working with the USAID Biodiversity team, FergusonLynch designed a custom responsive template that adapted to any device and made many process improvements including a mega menu system and a robust search.

Ferguson Lynch is helping USAID Biodiversity Office disseminate Projects and Activies


Healthy wildlife populations are intrinsically valuable and integral to global well-being and cultural heritage.

Marine and Fisheries

Marine conservation and sustainable fisheries management maintain and enhance valuable ocean and coastal ecosystems.


Protecting, managing, and restoring forests can improve land productivity, livelihoods, carbon storage, and resilience.

Cross-Sectoral Integration

Collaboration and engagement across sectors helps to achieve and sustain development and conservation outcomes.

Adaptive Management

Adaptive management is an intentional approach to making decisions and adjustments in response to new information and changes in context.

Key Resourses:

Ferguson Lynch helped USAID pull together related key resources into interactive box sets.

We built a custom tabbed layout structure to bring important content together into a streamlined interactive boxed set.

Play video on right to see this layout in action.

Learning and Evidence

Collaborative Learning Groups

Ferguson Lynch works with USAID to bring forward their Learning group initiatives to increase the effectiveness of USAID biodiversity conservation programming by finding out what works, what doesn’t, and why. USAID’s Biodiversity Division created its Biodiversity Cross-Mission Learning Program to capture and share global lessons for common conservation strategic approaches.
These learning groups:

  • Connect USAID staff who are implementing the same strategic approach to address a development challenge.
  • Facilitate the sharing of knowledge and experience about when and under what conditions the theory of change holds.
  • Foster collaboration to answer a set of shared learning questions (a learning agenda) that can help improve the effectiveness of USAID programs.

Conservation Enterprises

Conservation Enterprises

The Conservation Enterprises Learning Group is focused on the hypothesis that if participant income is increased through participation in conservation enterprises, then they will discontinue environmentally unsustainable activities.

Conservation Enterprises

Combating Wildlife Trafficking

The CWT Learning Group is focused on building a knowledge base around how best to build capacity, reduce consumer demand, and improve community engagement to combat wildlife crime.

Conservation Enterprises

Marine Conservation and Sustainable Fisheries

The Marine Conservation and Sustainable Fisheries Collaborative Learning Group supports USAID’s programming through peer-to-peer sharing and cross-mission learning.

Conservation Enterprises

Latin America and the Caribbean (LAC) Environment Combating Conservation Crime (CCC)

The LAC Environment CCC learning group is working to better understand the drivers, actors, and patterns of conservation crimes particular to the LAC region, and the conditions under which prioritized CCC strategic approaches can achieve biodiversity outcomes.

Conservation Enterprises

Latin America and the Caribbean (LAC) Environment Private Sector Engagement (PSE)

LAC Environment PSE learning group is working to build the evidence base and share knowledge and information on how to use existing PSE resources and tools in the LAC environment context to achieve Agency objectives.

Conservation Enterprises

Wild Meat

The Wild Meat Learning Group tackles questions about critical development goals of conserving biodiversity, achieving food security, and protecting the health of human communities by addressing wild meat issues.


Ferguson Lynch was asked to help USAID present their Global, Mission, and archived Projects from more than 50 countries to conserve biodiversity in priority places and integrate biodiversity with other development goals.

Global Projects

Reducing Opportunities for Unlawful Transport of Endangered Species (ROUTES)

ROUTES is an innovative and collaborative partnership that aims to disrupt wildlife trafficking by reducing the use of legal transportation supply chains.

Mission Projects

USAID Pro-Bosques

Funded by the USAID/Peru Mission, Pro Bosques focuses on strengthening forest governance, promoting private sector engagement and fostering indigenous empowerment, considering a cross-cutting gender and social inclusion approach. The Activity works hand in hand with the Government of Peru (GOP) forest agencies, private enterprises, forest concession holders and local indigenous communities, to strengthen the monitoring and enforcement of the Peruvian forest sector, aiming to increase the legal timber supply for international and domestic use.

Archived Projects

Biodiversity Results and Integrated Development Gains Enhanced (BRIDGE)

USAID’s BRIDGE project builds on lessons learned and impacts generated by many years of USAID initiatives to promote and support efforts to integrate biodiversity conservation with other key development sectors.


Ferguson Lynch is helping USAID choose the best media presentations of the BiodiversityLinks’ stories and videos bring to life insights from USAID’s global biodiversity programming. By capturing successes, personal experiences, and trends, these stories provide a more vivid and engaging picture of USAID’s biodiversity conservation work around the world. Stories from practitioners, including spotlights with staff, also capture knowledge that is instrumental in strengthening learning and best practices.

Enhancing Watershed Management: Integrated Water Resources Management in Nepal

USAID’s Program for Aquatic Natural Resources Improvement, known as Paani (Nepali for water), aims to enhance Nepal’s ability to manage water resources through an integrated approach in 12 priority watersheds.


Video Stories

Webinar: Using a Theory of Change to Learn and Share Lessons Across Sites

USAID’s Conservation Enterprises Learning Group facilitates learning by using a generalized theory of change to help teams monitor, evaluate, and share lessons from their conservation enterprise approaches.